Marketing Manager (Digital & Traditional)

apartmentGulf Universal Property Development (GUPD) placeSharjah calendar_month 

Job description / Role

Employment: Full Time

Marketing Manager (Digital & Traditional)

Location: Sharjah, UAE

Reports to: The General Manager

Role Overview:

We are seeking a dynamic, well-presented, and results-driven female Marketing Executive with extensive experience in promoting and selling residential real estate in the UAE. The ideal candidate will have a proven track record of marketing and selling apartments, flats, and high-rise residential projects for developers.

She will be responsible for strategizing, executing, and optimizing marketing campaigns across digital and traditional channels to drive qualified leads and achieve sales targets. Must have solid track record experience in a similar role with a Developer.

Key Responsibilities:

Marketing Strategy & Execution

Develop and execute comprehensive marketing strategies to position projects as premium, desirable offerings in the UAE market.

Design targeted campaigns to generate leads, improve brand visibility, and maximize ROI across digital and offline platforms.

Collaborate with the sales team to ensure campaigns align with sales objectives and timelines.

Digital Marketing

Plan and manage campaigns across Google Ads, Meta, Instagram, TikTok, LinkedIn, and property portals (Bayut, Property Finder, Dubizzle, etc.).

Optimize SEO/SEM and manage lead generation funnels to boost conversion rates.

Oversee content creation for social media, email marketing, websites, and video campaigns.

Analyze campaign performance and deliver actionable insights for continuous improvement.

Traditional Marketing

Manage print advertising, outdoor media, brochures, and events to enhance offline brand visibility.

Organize and represent the company in open houses, exhibitions, and property roadshows.

Sales Support

Work closely with the sales team to develop compelling sales pitches, presentations, and promotional materials.

Maintain close follow-up with high-potential leads to convert interest into sales.

Market & Competitor Analysis

Conduct market research to track competitor strategies, pricing, and market trends.

Provide insights and recommendations to keep the company’s marketing strategy ahead of the curve.

Requirements:

Qualifications & Experience:

Bachelor’s or Master’s degree in Marketing, Business Administration, or a related field.

Minimum 5–7 years of proven experience in marketing and selling residential real estate in the UAE.

Strong portfolio of successful campaigns that delivered measurable sales results.

Expertise in digital marketing tools, analytics platforms, and CRM systems.

Knowledge of UAE property laws, RERA regulations, and market dynamics.

Key Skills & Attributes:

Highly presentable, confident, and well-spoken (Arabic is an advantage, English fluency is a must).

Natural saleswoman with persuasive communication skills.

Creative thinker with excellent analytical and problem-solving abilities.

Ability to manage multiple projects in a fast-paced environment.

Strong interpersonal skills to build and maintain client relationships.

Salary: AED 15,000 to 20,000 per month inclusive of fixed allowances.

Job Function: Marketing, Advertising & PR

Company Industry: Property & Real Estate

About the Company

GUPD – Gulf Universal Property Development is a forward-thinking real estate development company based in Sharjah, the United Arab Emirates, specializing in the creation of iconic residential, commercial, and mixed-use landmarks. With a commitment to architectural excellence, premium quality, and economic impact, GUPD develops projects that redefine urban living and elevate the skylines of the region.

Our focus lies in delivering visionary developments—such as waterfront towers, signature residences, and lifestyle-driven communities—guided by a deep understanding of local markets and a long-term approach to value creation.

At GUPD, we don’t just build structures—we craft destinations.

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