[ref. c57326321] Senior Marketing Executive (F&B) - Al Khayyat Investments

Job Description

At Back to Roots Cafe, we are passionate about providing an unforgettable experience to our guests. We're looking for a dynamic and innovative Senior Marketing Executive to join our team, lead all marketing initiatives, and become the voice of our brand.

What You'll Do:

• Develop & Execute Marketing Strategies: Create and implement strategies to boost brand awareness and drive sales.
• Social Media Management: Oversee all social media platforms, developing engaging content and fostering interactions to grow our online presence.
• Trend Spotting: Stay on top of the latest F&B trends and activations across the UAE to ensure our marketing efforts are innovative and relevant.
• Campaign & Event Execution: Plan and run impactful campaigns, collaborations, and events to promote the brand and engage with our community.
• Collaborate Across Teams: Work closely with internal teams to ensure marketing aligns with overall business goals and objectives.
• Brand Ambassador: Act as the key connection between the brand and our guests, strengthening relationships and maintaining a strong brand presence within our community.
• Event Truck Location Strategy: Collaborate to identify and pitch key locations for our event trucks, ensuring maximum brand visibility and customer engagement at high-traffic spots and popular events across the region.

What We're Looking For:

• Passionate about marketing with a proven track record in developing and executing successful strategies.
• In-depth knowledge of the UAE's F&B scene and the latest trends.
• Creative thinker with strong communication skills.
• Ability to connect with our community and build lasting relationships.

If you live and breathe marketing, have an eye for F&B trends, and the creativity to make a meaningful impact, we want to hear from you!

Apply today and be part of our exciting journey!