Content Development Section Head | UAE National

apartmentcander placeAbu Dhabi calendar_month 

Job Description

About the Role

The Department of Culture and Tourism Abu Dhabi (DCT Abu Dhabi) is seeking a Content Development Section Head to lead the creation, management, and delivery of impactful content that showcases Abu Dhabis cultural initiatives, programs, and assets.

This role will ensure high-quality storytelling across multiple platforms, strengthening the Culture Sectors visibility and positioning locally, regionally, and internationally.

Key Responsibilities

As the Content Development Section Head, you will:

  • Provide Strategic Leadership: Define and execute content strategies aligned with the Culture Sectors marketing objectives and DCTs vision.
  • Drive Content Excellence: Oversee the planning, production, and approval of engaging content across digital, print, and multimedia channels, ensuring brand consistency and quality.
  • Enhance Collaboration: Work closely with internal teams and external partnersincluding agencies, media outlets, and contributorsto deliver compelling content that amplifies cultural programs.
  • Innovate for Engagement: Integrate emerging storytelling techniques and formats (video, interactive media, immersive content) while leveraging audience insights to boost engagement.
  • Lead & Develop Teams: Mentor and manage the Content Development Section team, oversee budgets and resources, and ensure timely delivery of impactful content.
  • Uphold Standards: Ensure compliance with organizational policies, values, and EHS (Occupational Safety and Health) requirements while fostering a culture of continuous improvement.
Qualifications & Experience
  • Bachelors degree in Marketing, Communications, Journalism, Media Studies, or a related field (Masters preferred).
  • 57 years of experience in content creation, marketing communications, or media, with at least 3 years in a leadership role.
Skills & Competencies
  • Strong interpersonal, negotiation, and stakeholder management skills.
  • Expertise in content strategy, storytelling, and brand communication.
  • Proven ability to manage projects, timelines, and multiple priorities.
  • Cultural awareness and sensitivity with an international outlook.
  • Proactive, solution-oriented, and detail-focused mindset.
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