Demand Planning Analyst

Job Description

About The Job

Reports to: Director of Global Sales & Commercial Growth.

Are you a data-driven problem-solver who thrives on turning numbers into actionable strategies Do you excel at balancing forecast accuracy, market insights, and sales performance tracking If yes, GTI wants you on our team!

What You Will Do

Demand Forecasting & Planning:

• Lead the monthly demand planning process and own the creation of rolling forecasts (3/6/12-month) by market and SKU.
• Analyze historical shipment data, market dynamics, and seasonality to build accurate demand plans.
• Integrate commercial inputs, promotional plans, and distributor feedback into forecast models.
• Drive GTI's Sales & Operations Planning (S&OP) cycle: prepare demand review inputs, align with cross-functional teams, and ensure forecast accountability.
• Monitor forecast accuracy and propose improvements to reduce forecast error and improve planning responsiveness.
• Assess and synthesize external market inputs (e.g., trade feedback, census data, field insights) into demand signals.

• Provide Supply Chain with validated demand plans to avoid stock-outs, aging inventory, or overproduction.
• Track and report stock coverage, safety stock, and product velocity by market/customer/SKU.
• Identify gaps in demand vs. supply and propose mitigation plans with relevant stakeholders.
• Support launch planning for new products or packaging formats with demand simulations and allocation logic.

• Consolidate and structure large datasets from shipment records, customers, and markets.
• Build and maintain Excel or Power BI dashboards that track volume trends, seasonality, customer segmentation, SKU performance, and forecast vs. actual variances.
• Conduct deep-dive analysis of quantitative and qualitative data to measure sales performance, customer frequency, and region-specific trends.
• Read and interpret third-party market data (e.g., retail audits, census data, market studies) to assess market preferences and commercial potential.
• Provide monthly and quarterly sales performance reports for leadership decision-making.

• Work closely with Supply Chain, Finance, and Commercial teams to align demand plans with supply capabilities and business targets.
• Help define the forecast ownership process, cadence, and documentation framework.
• Contribute to the development and optimization of GTI's demand planning tools, templates, and reporting cadence.
• Participate in commercial audits, distributor reviews, and market visits to validate assumptions and evolve planning maturity.

• Advanced skills in Microsoft Excel (Power Query, Pivot Tables, Lookup functions) and experience with Power BI or similar dashboard tools.
• Excellent analytical capabilities and ability to interpret large, complex datasets.
• Strong understanding of demand planning cycles, forecast accuracy KPIs, and S&OP principles.
• Able to generate insights from external data such as retail audits or national statistics.
• Proactive, collaborative, and comfortable working in a fast-paced, transformation-driven environment.
• Strong communication skills to translate data into actionable recommendations across departments.

• 3+ years of experience in demand planning, sales analytics, or commercial forecasting within FMCG, tobacco, or regulated industries.
• Hands-on experience with S&OP processes, forecasting tools, and ERP/sales data environments.
• Proven ability to consolidate scattered data and convert it into commercial insight.
• Bachelor's degree in Business, Supply Chain, Economics, Engineering, or related field.
• Fluent in English; additional languages (Arabic and Russian) are a plus.