Brand Executive (Consumer Analytics)
Al Khayyat Investments (AKI) Dubai
Job Description
Key Responsibilities:
- Create business plans by analyzing sales, distribution, and marketing data to uncover trends.
- Work with cross-functional teams (sales, marketing, supply chain) to understand data needs.
- Perform segmentation, forecasting, pricing, and promotion analytics.
- Identify and interpret trends, variances, and patterns in complex data sets.
- Support new product launches and campaigns with data-backed projections and post-campaign analysis.
- Conduct regular market study to understand the upcoming trends in the FMCG segment
Experience, Qualification and Skills:
- 25 years (preferably in FMCG or consumer analytics
- Bachelors / Masters degree in Marketing, Business Administration, or related field
- Advanced Microsoft Excel and PowerPoint Presentation Skills
- Strong problem-solving skills
- Attention to detail and data integrity
- Understanding of FMCG metrics
- Ability to read Nielsen and Euromonitor data
- Strong communication and storytelling abilities
- Ability to manage multiple priorities
- Collaboration with cross-functional teams
- Fluency in English, Arabic is a plus
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