Brand Manager, Gulf+ (Consumer Healthcare)

Job Description

With our proven Generics, we ensure that everyday health remains affordable.

At STADA, we follow our purpose of Caring for People's Health as a Trusted Partner. In pursuit of this purpose, we are committed to further accelerating the successful trajectory of our company.

To our employees, we offer an attractive working environment in which they can develop personally.

• Define and execute marketing strategies and concepts to ensure effective positioning of STADA CHC products across Gulf markets.
• Plan and conduct effective marketing campaigns to support corporate financial targets, driving sales growth and market share expansion.
• Own brand P&L ensuring decisions are driven with ROI mindset
• Demonstrate strong cross-functional business acumen through close collaboration with Sales, E-Commerce, Market Access, Supply Chain, Finance, Medical, and Culture & People.
• Evaluate new launch opportunities initiated by Portfolio Management, liaise with Commercial leads, and provide reliable analysis and business cases.
• Manage the development of robust marketing platforms and initiatives to reinforce brand loyalty and consumer engagement.
• Manage and lead multiple, complex marketing projects with limited supervision.
• Track, analyse, and report marketing performance, ensuring inputs are available for monthly business reviews.
• Ensure all marketing activities comply with applicable regulatory requirements, internal policies, and brand guidelines.

• Strong entrepreneurial mindset to drive product positioning and portfolio growth.
• Strategic thinker with the ability to manage multiple initiatives simultaneously and work effectively under pressure.
• Strong interpersonal and relationship-building skills.
• Excellent verbal and written communication skills.
• Goal-oriented, focused, energetic, and enthusiastic approach to work.
• Strong IT skills and process-oriented mindset.
• Ability to analyse market data, trends, and performance metrics to support decision-making.

• Bachelor's degree in Business Administration, Marketing, or a related field.

• Minimum 6 years of experience in marketing in CHC/FMCG sector. Please note: this experience is critical and non-negotiable.
• In-depth understanding of consumer healthcare industry within the region, including market trends, statistical analysis, and primary market research techniques.
• Understanding of global markets to support portfolio growth strategies.
• Strong knowledge of key business functions including Market Access, Business Development, and Marketing.
• Experience working within medium to large reputable organisations is preferred.