Social Media Officer
Job Description
Role Overview
We are seeking a highly creative and data-driven Social Media Manager to lead and grow FP Trading's social media presence across global markets. This role requires a deep understanding of financial markets, audience behavior, and platform-specific strategies to drive engagement, brand awareness, and client acquisition.
Key Responsibilities
Develop and execute a comprehensive social media strategy aligned with marketing and business objectives
Manage and oversee all social media platforms (Instagram, Facebook, LinkedIn, TikTok, X, YouTube)
Plan, create, and publish high-quality, engaging content tailored to the forex and trading audience
Collaborate with designers, videographers, and content writers to produce compelling visuals and campaigns
Monitor social media trends, competitor activity, and emerging platforms to keep FP Trading ahead of the curve
Analyze performance metrics and optimize campaigns based on data-driven insights (reach, engagement, conversion)
Manage community engagement, including responding to comments, messages, and reviews in a timely manner
Work closely with the paid media team to align organic and paid strategies
Support influencer marketing initiatives and partnerships
Ensure brand consistency across all social channels and regions
Requirements
3–5+ years of experience in social media management (preferably in forex, fintech, or finance)
Strong understanding of financial markets, trading concepts, and industry trends
Proven track record of growing social media accounts and increasing engagement
Experience with social media tools (Meta Business Suite, Hootsuite, Sprout Social, etc.)
Strong analytical skills with the ability to interpret data and optimize performance
Excellent communication and copywriting skills in English (Arabic is a plus)
Creative mindset with a keen eye for design and content trends
Ability to work in a fast-paced, performance-driven environment
Preferred Qualifications:
Experience managing multi-region or global social media accounts
Familiarity with compliance and regulatory considerations in financial services
Experience working with influencers and affiliate networks in the trading space