Content Creator & Marketing Executive

Job Description

Department: Marketing

Job Summary

We are seeking a creative and dynamic Content Creator & Marketing Executive to develop engaging content and support marketing initiatives across digital and offline channels. The ideal candidate will be responsible for creating compelling content, managing social media platforms, coordinating marketing campaigns, and enhancing brand visibility to drive customer engagement and business growth.

Key Responsibilities

• Create engaging content for social media, websites, email campaigns, blogs, and promotional materials.
• Develop high-quality graphics, videos, reels, and written content aligned with brand guidelines.
• Capture photos and videos of events, facilities, products, and customer experiences.
• Plan and maintain a content calendar for all marketing channels.

• Manage and grow social media platforms including Instagram, Facebook, LinkedIn, TikTok, and YouTube.
• Monitor social media engagement and respond to customer inquiries when required.
• Execute paid and organic digital marketing campaigns.
• Track campaign performance and provide regular reports with insights and recommendations.

• Ensure consistency of brand messaging across all communication channels.
• Support the development of marketing collateral, presentations, brochures, and promotional materials.
• Assist in organizing marketing events, activations, and partnerships.
• Coordinate with internal departments and external agencies to deliver marketing projects.

• Monitor website and social media performance metrics.
• Analyze campaign results and recommend strategies to improve engagement and conversion.
• Stay updated on industry trends, competitor activities, and emerging digital marketing tools.

• Bachelor's degree in Marketing, Communications, Digital Media, Journalism, or a related field.
• 2-4 years of experience in content creation, social media management, or digital marketing.
• Strong writing, editing, photography, and videography skills.
• Proficiency in Canva, Adobe Creative Suite, CapCut, or similar content creation tools.
• Experience managing social media platforms and digital marketing campaigns.
• Knowledge of SEO, Google Analytics, and social media analytics tools is an advantage.

• Creative thinking and storytelling.
• Excellent communication and interpersonal skills.
• Strong attention to detail.
• Ability to manage multiple projects and meet deadlines.
• Self-motivated, proactive, and results-oriented.
• Strong organizational and time-management skills.

• Hospitality, leisure, golf, lifestyle, or entertainment industry experience.
• Experience creating short-form video content and social media campaigns.
• Familiarity with influencer marketing and content partnerships.

Reporting To: Marketing Manager / Head of Marketing.