Marketing Director - Multinational FMCG - Abu Dhabi

apartmentMichael Page placeAbu Dhabi calendar_month 

Job description / Role

Employment: Full Time

The Marketing Director will be the custodian of brand equity in the region-responsible for developing and executing a best-in-class marketing strategy across all MEA markets. You will lead brand-building initiatives, drive category growth, and ensure consistent, premium brand experiences across channels, both online and offline.

Client Details

Leading Global FMCG Food business

Description
  • Strategic Leadership: Develop and execute the MEA marketing strategy in alignment with global brand direction, market priorities, and business growth targets.
  • Brand Management: Safeguard Lindt's premium positioning, ensuring all touchpoints deliver consistent brand excellence.
  • Innovation & Portfolio: Lead product launches, seasonal campaigns, and portfolio strategy, tailoring initiatives to local market needs.
  • Integrated Campaigns: Oversee impactful 360° campaigns, from trade marketing and retail activations to digital and e-commerce strategies.
  • Market Insights: Use consumer, shopper, and category insights to identify growth opportunities and optimize marketing investments.
  • Team Leadership: Build, inspire, and develop a high-performing regional marketing team.
  • Cross-Functional Collaboration: Partner closely with sales, retail, supply chain, and distributor teams to deliver flawless execution.

Job Offer

A competitive pay and family benefits

Requirements:

  • Must have 10+ years of progressive marketing leadership experience with large multinational FMCG's
  • Proven track record in brand building, innovation, and go-to-market strategy in emerging and developed markets.
  • Strong commercial acumen with deep understanding of MEA market dynamics.
  • Exceptional leadership skills with the ability to inspire
Job Function: Marketing, Advertising & PR

Company Industry: FMCG / Consumer Goods

About the Company

Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.

The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:

Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal

The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.

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