Dubai - Head of Social Media Strategy
Job description / Role
Employment: Full Time
Head of Social Strategy will launch and grow innovative, content and founder-led ventures. You'll be instrumental in developing and executing a comprehensive playbook that leverages modern social media and content trends to drive significant reach, engagement, and tangible business outcomes.This role demands a data-first approach, a keen understanding of conversion funnels, and the ability to translate strategic insights into impactful, actionable plans.
Client Details
An innovative, tech driven platform to propel real estate industry leaders to new heights of success.
Description- Develop and implement a robust social media and content strategy playbook for new real estate businesses.
- Drive increased organic reach and audience engagement through innovative social media initiatives.
- Conduct A/B testing and establish feedback loops to continuously optimise content performance.
- Focus on achieving specific business objectives, including lead generation and conversion funnels, through social media.
- Create engaging and impactful content tailored to a luxury audience.
- Analyse social media data and translate insights into actionable strategies for growth.
- Oversee the effective utilisation of paid media to maximise social campaign effectiveness.
- Build and maintain a sophisticated and aspirational brand image across all social media platforms.
- High impact role in a growing founder led business
- Excellent salary package and earning incentives with possible ESOPs
Requirements:
- Proven ability to develop and implement social media strategies that drive significant organic reach and engagement.
- Deep understanding of current and emerging social media platforms, trends, and best practices.
- Experience in creating engaging and impactful content that resonates with a luxury audience.
- Strong understanding and practical application of the modern retail brand D2C method of promotion and playbook.
- Demonstrated ability to analyse social media data and translate insights into actionable strategies.
- Proficiency with social media analytics and reporting tools.
- Experience working at a reputable social media agency or brand with a proven track record of success, particularly with direct-to-consumer disruptors or content-led companies.
- Willingness to relocate to the UAE from an international market.
About the Company
Michael Page is one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world.
The Group has operations in the UK, Continental Europe, Asia-Pacific and the Americas. In the Middle East we focus on the areas of:
Finance & Accounting Banking & Financial Services Procurement Property & Construction Engineering & Supply Chain Oil & Gas Technical and Engineering Human Resources Sales Marketing Technology Secretarial Executive Search Legal
The Group operates through 161 offices in 33 countries and employs over 5,000 employees worldwide.
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