Director of Marketing & Communications for Conrad Dubai
Hilton Dubai
Job Description
As the strategic leader of all marketing and communication initiatives, the Director of Marketing & Communications drives the positioning, visibility, and revenue generation of the hotel across all departments. This role champions brand integrity, drives integrated marketing plans, and ensures alignment with regional activations and corporate strategies.The director is also a key contributor to the commercial success of the property by developing targeted campaigns, fostering partnerships, and maximizing all distribution channels.
What will I be doing
As Director of Marketing & Communications you will be responsible for performing the following tasks to the highest standards.- Develops and executes comprehensive annual marketing plans and budgets, aligned with hotel revenue goals across rooms, F&B, events, and spa and any other revenue stream.
- Leads the ideation and implementation of tactical campaigns to generate incremental revenue across all departments.
- Collaborates closely with the General Manager, Commercial Director, Director of Operations, and Regional Marketing to align campaigns with strategic business goals and provide regular performance insights.
- Proactively identifies opportunities across departments to optimize promotional activity and meet or exceed revenue targets.
- Manages the hotel's digital presence, ensuring Hilton brand websites are current, visually engaging, and optimized for conversions.
- Oversees third-party website content to maintain accuracy, alignment with luxury positioning, and brand consistency.
- Leads email marketing efforts, ensuring compliance with Hilton legal standards and leveraging the Content Centre and HeBS tools for impactful campaigns.
- Coordinates with regional marketing to activate joint promotional opportunities and integrated campaigns.
- Develops and manages targeted marketing databases for room sales, meetings & events, F&B, and spa promotions.
- Ensures promotional messaging is consistently deployed across all platforms, and tracks ROI of each initiative.
- Audits internal implementation of central and regional marketing programs to ensure consistency and compliance.
- Acts as the on-property brand guardian, ensuring all visual, written, and promotional materials reflect Hilton's corporate identity standards.
- Oversees the creation, production, and timely delivery of all marketing collateral, liaising with creative suppliers as needed.
- Works cross-departmentally to optimize in-house merchandising and guest-facing marketing touchpoints.
- Maintains a high-quality image library in collaboration with the PR Manager.
What are we looking for
In addition to performance of the essential functions, this position may be required to perform a combination of the following supportive functions, with the percentage of time performing each function to be solely determined by the supervisor based upon the particular requirements of the company.
- Attends monthly HOD Meetings.
- Host monthly Marketing/PR meetings.
- Ensure regular brainstorming meetings are help at property.
- Performs related duties and special projects as assigned.
- Is fully trained with regards to the hotels fire regulations and actions in case of fire.
- Is generally aware of all health and safety aspects of the hotels.
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