Head of Trade Marketing - Leading FMCG Distributor

placeDubai calendar_month 
Lead the annual trade marketing strategy across all channels, aligning brand objectives with customer needs to drive sell-out
  • Localize global brand and category strategies into impactful, channel-specific in-store plans and activation calendars
  • Oversee the development, production and timely deployment of POS materials, promotional tools and visibility assets
  • Collaborate with sales and key accounts to build and execute joint business plans, promotions and tailored retail programs
  • Monitor ROI and effectiveness of campaigns, ensuring commercial impact and budget efficiency
  • Act as the main point of contact for brand principals on all trade marketing matters, ensuring alignment and execution excellence
  • Lead, mentor and develop the trade marketing team while building broader internal capabilities across customer and shopper marketing
Opportunity to shape trade marketing strategy for a diverse portfolio of global Lead high-impact in-store activations and customer programs with full ownership
  • 8-15 years of experience in Trade Marketing, Shopper Marketing, or Sales within FMCG - ideally with both brand and distributor exposure.
  • Proven success in in-store activation, customer engagement and retail campaign execution.
  • Strong understanding of the UAE and GCC retail landscape.
  • A commercial mindset with strong project management skills and cross-functional leadership experience.
  • Fluent in English; Arabic is a plus.
We are partnering with one of the UAE's most established FMCG distributors - a business with decades of heritage and a reputation for reliability, long-standing brand partnerships and deep market access. With a strong presence across modern trade and food service athe company represents a diverse portfolio of global household names across food, beverage and personal care categories.

Known for its operational excellence and trusted relationships with both retailers and brand principals, this organization plays a pivotal role in driving category growth and execution across the region.

Competitive package and benefits.

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