Privilege Card Program Manager

Job Description

Job Location: Abu Dhabi

The Privilege Card Program Manager is responsible for designing, implementing, and managing the hospital's Privilege and Patient Rewards Programs. This role ensures that VIP patients, privilege members, receive a seamless, high-quality experience aligned with the organization's vision of patient-centered care.

Responsibilities:

• Design, implement, and continuously improve the Privilege / Rewards Program to enhance patient engagement and loyalty.
• Develop clear membership tiers, benefits, protocols, manuals, and service standards tailored to VIP and high-value patients.
• Monitor program performance metrics and adjust strategies to optimize patient satisfaction and retention.
• Ensure VIP and privilege members receive exceptional, personalized service across all touchpoints.
• Act as the primary point of contact for resolving privilege member concerns and escalations.
• Work closely with patient experience teams to ensure consistent service excellence.
• Establish constantly available contact center and concierge managers.
• Partner with clinical, operations, and front-line teams to ensure seamless delivery of privilege benefits.
• Liaise with marketing and communications teams to promote program features and achievements.
• Build external partnerships (e.g., hospitality, wellness, retail) to enrich program benefits.
• Track and analyze program participation, satisfaction, and retention trends.

Requirements:

• Bachelor's degree in healthcare management, Business Administration, Marketing, or related field
• Data-driven mindset with the ability to measure ROI and track KPIs.
• 7+ years experience in patient experience, customer loyalty, hospitality, or VIP client management, preferably in healthcare or luxury service industries.
• Proven ability to manage VIP clientele with professionalism, discretion, and cultural sensitivity.
• Experience in training and developing skills privilege program team.
• Strong project management and stakeholder engagement skills.

About PureHealth:

PureHealth is the UAE's largest integrated healthcare platform, committed to revolutionizing the nation's healthcare ecosystem and advancing the future of health through innovation, technology, and world-class care delivery.

Why Join Us

At PureHealth, you'll be part of a transformational journey to redefine healthcare through technology and human-centered innovation. We empower our teams to create impact, challenge boundaries, and lead change. Working with us means contributing to a purpose-driven mission—advancing the future of health—while growing your career in one of the UAE's most dynamic, fast-evolving organizations.