Abu Dhabi - Digital Marketing Director/ Manager
Job Description
Develop and implement comprehensive marketing strategies to promote the company's real estate properties and services.
Manage digital marketing campaigns, including SEO, SEM, email marketing, and social media, to increase online visibility and lead generation.
Oversee the creation of marketing materials such as brochures, flyers, presentations, and online content.
Conduct market research to identify trends, target audience preferences, and competitive analysis.
Collaborate with the sales team to ensure alignment between marketing efforts and sales goals.
Manage the company's online presence, including website content and updates.
Plan and execute events, open houses, and community outreach programs to promote properties and build brand awareness.
Analyse and report on the effectiveness of marketing campaigns, using data to optimize performance.
Build and maintain relationships with media, vendors, and other stakeholders to enhance marketing efforts.
Stay current with industry trends and best practices to ensure the company's marketing efforts are innovative and competitive.
Job Profile
Strategy Development: Develop and implement comprehensive marketing strategies aligned with the company's overall business objectives.
Digital Marketing: Manage digital marketing campaigns, including SEO, SEM, email marketing, and social media, to drive online visibility and lead generation.
Content Creation: Oversee the creation of marketing materials, such as brochures, flyers, presentations, and online content.Market Research: Conduct market research to identify trends, target audience preferences, and competitive analysis.
Sales Collaboration: Collaborate with the sales team to ensure alignment between marketing efforts and sales goals.
Brand Management: Manage the company's online presence and brand image.
Event Management: Plan and execute events, open houses, and community outreach programs.
Analytics: Analyze and report on the effectiveness of marketing campaigns and use data to optimize performance.
Stakeholder Relationships: Build and maintain relationships with media, vendors, and other stakeholders.
Industry Knowledge: Stay updated on industry trends and best practices.
Requirements
Education: MS.C or/and bachelor's degree in marketing, Business, or a related field.Experience: 5+ years of marketing experience, preferably in real estate or a related industry.
Skills: Proven experience in developing and executing successful marketing campaigns, strong understanding of digital marketing, excellent communication skills, proficiency with marketing tools (Google Analytics, CRM platforms, design software), strong project management skills, creative thinking, and a results-driven mindset.
Certifications: (Optional) Certifications in digital marketing, SEO, or other relevant fields.- Location: Abu Dhabi, United Arab Emirates