Social Media Specialist
Dubai
Role Overview:
We are looking for a Social Media Specialist who can manage the day-to-day content calendar, publishing, captions, community management, content planning and platform execution for The Story House and selected client accounts. The person should understand Instagram, LinkedIn, YouTube Shorts, TikTok-style content, captions, hooks, scheduling and content performance.
Key Responsibilities:
- Manage social media calendars for The Story House and its content pillars
- Plan weekly and monthly content across podcast, digital IP and services
- Write captions, hooks, post copy and basic scripts
- Coordinate with videographer, editor and designer for content delivery
- Schedule and publish content across platforms
- Track engagement, views, reach, saves, shares and comments
- Manage community engagement and replies
- Support guest tagging, partner amplification and collaboration posts
- Maintain content trackers and publishing checklists
- Support client social media accounts when required
- Prepare weekly performance summaries
- Identify trends, formats and content opportunities
- Coordinate shoot requirements and content briefs
Preferred Qualifications/Experiences:
- Strong understanding of Instagram and LinkedIn
- 2-4 years in social media management, agency account management, content planning or creator/media brand management.
- Good writing skills for captions and hooks
- Understanding of short-form video formats
- Ability to manage calendars and deadlines
- Strong coordination skills
- Basic analytics understanding
- Ability to work with creative teams
- Organized and detail-oriented
- Comfortable in a fast-paced startup environment
Portfolio / Work Sample Requirement:
- Social pages managed by the candidate
- Sample captions/content calendars
- Campaign examples
- Performance highlights if available
Preferred Tools / Platform Knowledge:
- Meta Business Suite
- Instagram / TikTok / LinkedIn / YouTube
- Notion / ClickUp / Trello
- Google Sheets
- Canva
- Metricool / Later / Buffer
- ChatGPT or AI writing tools
RequirementsOnly applicants that apply via
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