Marketing Director New

The ideal candidate will possess strong leadership skills, a deep understanding of real estate marketing trends, and the ability to create impactful strategies that drive brand awareness, lead generation, and revenue growth.

Key Responsibilities:

• Strategic Planning & Execution:
• Develop and execute a comprehensive marketing strategy aligned with the company’s goals and objectives.
• Identify and capitalize on new marketing opportunities to increase brand awareness and drive lead generation.
• Oversee market research and competitive analysis to guide marketing strategies.
• Brand Development & Management:
• Ensure consistent and effective brand messaging across all marketing channels.
• Lead efforts to strengthen the company’s brand identity and enhance its market position.
• Work with design and creative teams to produce high-quality marketing materials (brochures, advertisements, website content, etc.).
• Digital Marketing & Social Media:
• Manage and optimize the company’s digital presence, including the website, social media platforms, and email campaigns.
• Oversee SEO, SEM, and paid media campaigns to improve online visibility and engagement.
• Analyze digital marketing metrics to assess performance and optimize strategies.
• Lead Generation & Client Acquisition:
• Develop marketing campaigns that drive leads and new business opportunities.
• Collaborate with the sales team to ensure marketing efforts support sales goals.
• Implement and monitor CRM strategies to nurture client relationships and increase conversions.
• Team Leadership & Collaboration:
• Lead and mentor the marketing team, providing guidance, training, and professional development opportunities.
• Work closely with other departments (Sales, Operations, etc.) to ensure cohesive execution of marketing campaigns.
• Manage external agency relationships and third-party vendors when necessary.
• Budget Management & Reporting:
• Develop and manage the marketing budget, ensuring cost-effective allocation of resources.
• Track and report on key performance indicators (KPIs) to measure the effectiveness of marketing efforts.
• Provide regular updates to senior leadership on campaign progress and marketing ROI.