Marketing Director
Job description / Role
Employment: Full Time
We are currently looking for a Marketing Director
The Marketing Director will be responsible for developing, implementing, and overseeing the overall marketing strategy for the company. This individual will lead a team of marketing professionals and collaborate closely with the sales and leadership teams to ensure alignment with business objectives.The ideal candidate will possess strong leadership skills, a deep understanding of real estate marketing trends, and the ability to create impactful strategies that drive brand awareness, lead generation, and revenue growth.
Key responsibilities:
Strategic planning & execution:- Develop and execute a comprehensive marketing strategy aligned with the company's goals and objectives.
- Identify and capitalize on new marketing opportunities to increase brand awareness and drive lead generation.
- Oversee market research and competitive analysis to guide marketing strategies.
- Ensure consistent and effective brand messaging across all marketing channels.
- Lead efforts to strengthen the company's brand identity and enhance its market position.
- Work with design and creative teams to produce high-quality marketing materials (brochures, advertisements, website content, etc.).
- Manage and optimize the company's digital presence, including the website, social media platforms, and email campaigns.
- Oversee SEO, SEM, and paid media campaigns to improve online visibility and engagement.
- Analyze digital marketing metrics to assess performance and optimize strategies.
- Develop marketing campaigns that drive leads and new business opportunities.
- Collaborate with the sales team to ensure marketing efforts support sales goals.
- Implement and monitor CRM strategies to nurture client relationships and increase conversions.
- Lead and mentor the marketing team, providing guidance, training, and professional development opportunities.
- Work closely with other departments (Sales, Operations, etc.) to ensure cohesive execution of marketing campaigns.
- Manage external agency relationships and third-party vendors when necessary.
- Develop and manage the marketing budget, ensuring cost-effective allocation of resources.
- Track and report on key performance indicators (KPIs) to measure the effectiveness of marketing efforts.
- Provide regular updates to senior leadership on campaign progress and marketing ROI.
About the Company
We lead in the creation and delivery of innovative workforce solutions and services that enable our clients to win in the changing world of work.
ManpowerGroup powers the success of many of the world's most dynamic organizations. We deliver innovative workforce solutions that enhance competitiveness, increase efficiency and spur productivity. Combining global reach with local expertise - 3600 offices in over 80 countries - we know the changing world of work and bring a deep understanding of the companies we work for and the industries we service.
ManpowerGroup entered the Middle East in December 2007 after acquiring local company Clarendon Parker, thus bringing 15 years in-depth local knowledge combined with a global footprint and industry shaping expertise and thought leadership. Manpower Middle East supports clients in the Middle East and North Africa regions.Our business is aligned to key skill specializations to ensure our clients requirements are met by expert and knowledgeable consultants that understand your industry and role requirement.
Our consultants are experts in finding the right talent across all industries in a broad-range of occupations including:
- IT & Telecommunications
- Engineering & Construction, Oil & Gas
- Banking, Finance & Legal
- Sales & Business Development
- Marketing, Public Relations & Communications
- Human Resources & Training
- Customer & Support Services (Secretarial and Administrative)
- Operational, Supply Chain & Logistics
- Executive Recruitment
- Emiratization Solutions
- Recruitment Program Outsourcing Solutions
- Managed Service Provider Solutions
- Talent Based Outsourcing Solutions
- Outsourced Staffing Solutions
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