CRM And Digital Marketing Executive
Job description / Role
Employment: Full Time
No. of Resource:- 01Availability:- Immediate/15 Days
Location:- Dubai
Industry:- Real Estate
Email:- hr@staffconnect.ae
WhatsApp:- +971 529421270
Job Descriptions
We are seeking a highly motivated and experienced CRM & Digital Marketing Executive to join our team. The ideal candidate will have deep expertise in Salesforce Marketing Cloud, strong command of customer lifecycle marketing, and the ability to execute and optimize CRM strategies across multiple touchpoints including Email, WhatsApp, and personalized customer journeys.This is a key role that sits at the intersection of data, technology, and marketing, supporting business goals through targeted, data driven campaigns.
Key Responsibilities
CRM Campaign Execution:
- Build, deploy, and manage multi-channel CRM campaigns (Email, WhatsApp,
Push) using Salesforce Marketing Cloud.
Customer Journey Management:
- Design and implement automated customer journeys with Journey Builder,
integrating with key business touchpoints across the customer lifecycle.
Salesforce Marketing Cloud Expertise:
- Utilize AMPscript, automation studio, segmentation tools, and dynamic content
for personalized messaging.
Data & CDP Integration:
- Work with Salesforce Data Cloud and other Customer Data Platforms to
enhance segmentation, audience profiling, and campaign effectiveness.
Reporting & Insights:
- Monitor campaign performance, deliver actionable insights using dashboards
optimization.
HTML Email Development:
- Design and code responsive HTML-based EDMs and troubleshoot rendering
issues across devices and platforms.
Digital Marketing Support:
- Assist in executing paid media campaigns across Meta, Google, and
strategy.
Data Hygiene & Governance:
- Ensure data accuracy, compliance with GDPR/DP laws, and maintain high
standards of deliverability and opt-in best practices.
Collaboration:
- Liaise with cross-functional teams including creative, marketing, and IT to
support integrated campaigns and business goals.
Job Requirements- Minimum 5 years of hands-on experience with Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email Studio, etc.).
- Familiarity with Salesforce Sales Cloud for CRM analytics, lead performance monitoring, and dashboard reporting.
- Strong knowledge of CRM lifecycle strategies and campaign implementation best practices.
- Proficient in data analysis and campaign reporting, with a clear understanding of CRM KPIs (OR, CTR, CVR, churn, LTV, etc.).
- Experience working with Data Cloud/CDP tools to understand user profiles and create personalized experiences.
- Hands-on experience in HTML/CSS for email design and development.
- Solid understanding of digital marketing platforms including Meta Ads Manager, Google Ads, and GA4.
- Excellent English communication skills, both written and verbal.
- Strong project management and organizational skills with the ability to handle multiple campaigns simultaneously.
- Detail-oriented with a proactive and analytical mindset.
- Salesforce certifications (e.g., Marketing Cloud Email Specialist, Administrator) are a plus.
About the Company
Staff Connect is the rapidly developing best IT outsourcing company in UAE. We offer to our respective clients the best possible service like sourcing services for permanent, temporary, and agreement-based recruitment. Since commencing conductions, the entities have seen fast development achieved solely through firm business rapports and deliver reliable and meaningful services to our clients.
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