Senior Graphic Designer
Job description / Role
Employment: Full Time
Position objective
This job holder will be responsible for translating and transferring of ideas / concepts / designs into promotional displays and marketing brochures for products and services.
Develop distinctive logos for products and in-house brands, and create visual designs for marketing literature.
Key responsibilities
Creative solutions- Understand the creative and concept / territory business needs.
- Apply advanced and diversified concepts to create the graphic representations on system with combination of different color palettes.
- Create designs, concepts and sample layouts based on knowledge of layout principles and aesthetic design concepts.
- Innovate ideas / themes in graphical form for various requirements coming from the territory marketing team.
- Determine size and arrangement of illustrative material and copy, and select style and size of type.
- Develop graphics and layouts for promotion posters, logos, displays etc. every year.
- Review final layouts and suggest improvements as needed.
- Create the window display designs for concepts and stand-alone stores in the territories for new stores and all stores every season.
- Create graphic artworks such as promo posters, logos and the like for the concept.
- Design proposals and artwork for marketing brochures, leaflets, coupons and flyers.
- Prepare artworks for signage (outdoor / indoor).
- Coordinate with concept marketing teams to co-create graphic and artwork as required by the concepts' branding guidelines.
- Research and keep abreast of the latest designs, market trends, developments in IT and needs of the customers.
- Coordinate and assist in the execution of large format printing including colour and profile management.
- Oversee the printing needs for the territory and stand-alone stores (vinyl poster, backlit poster etc.).
- Ensure that the visuals / posters are laminated, mounted and distributed properly for all the territories on schedule (if applicable).
- Prepare Photoshop presentations as and when required under the direction of the marketing manager.
- Coordinate with the visual merchandisers in executing their requirements of seasonal changes and window themes.
- Maintain large format printers (if applicable).
- Keep abreast of the latest trends, tools and technologies in graphic design.
About the Company
The Apparel Group is a global fashion and lifestyle brand conglomerate residing on the crossroads of a modern economy - Dubai, UAE. The mercurial growth in the last 17 years has been by acquiring a host of world class fashion labels from around the world - Nine West, Tommy Hilfiger, Kenneth Cole, Aldo & Tim Hortons just to name a few.
Today the group caters to thousands of eager shoppers through its over 1530 stores, 75 International brands and employing 12,000 multi cultural staff in over 4 continents. Apparel believes in turning dreams in to reality and we give everyone - our customers, our stakeholders, our employees - an equal opportunity to do so.
Apparel group has carved its strong presence not only in the UAE, Kuwait, Qatar, Bahrain, Oman, and Saudi Arabia but opened thriving gateways to market in India, South Africa, Poland, Singapore, Jordan, Indonesia, Thailand and Malaysia. Additionally, clear strategies are in place to enter emerging markets such as Hungary, Pakistan, Egypt and Philippines.
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